The rise of social good is promising. With the use of technology and crowdfunding, the ability for organizations to exist for the benefits of others in the largest possible way has never been easier.
On the front end, this means more people who need help are getting it. Some classic examples of social goods are clean air, clean water, education, literacy and health care.
However, on the backend, the rise of this movement also brings a paradox that few us of are aware of: Decision fatigue.
We want to do good, but there are too many good choices.
Since access to our inbox and social media accounts is relatively easy, it feels like the plethora of social good organizations are all clamoring for our eyeballs. They are all aiming to grab our attention.
This is tiring. And sometimes, the fatigue holds us back from getting involved all together.
If that sounds like you, trust me, I know what it feels like. I want to be involved with a good cause, but it's overwhelming to know where to invest my time or resources.
But then I heard about Levi Rizk.
A good friend of mine is on the board of The Hope Association. He invited me to lunch to talk about a possible campaign the organization was considering to launch. This is when he told me about Levi.
Levi is a family physician who also happens to be a world-renowned ultra marathon runner. He's been involved with the Hope association for quite some time as a volunteer. Then, a few months ago he approached my new friend Steve Messeh, the executive director of Hope, with a bold idea.
He wanted to run across America and raise a $1,000,000 in order to provide medical services to uninsured kids. The plan is to inject two brand new-state of the art mobile health clinics that will provide essential medical care to children at no direct cost to their caregivers in Washington D.C., and Los Angeles.
Steve and his leadership team at Hope agreed to join arms and run the campaign to make this dream a reality.
This is where you can get involved.
But before I lay out how you can do that, lets consider two short stories.
One day there was a young rich man who was curious with a heavy question. He approached Jesus and asked him, "Good teacher, how do I achieve eternal life?"
The answer took the young man by surprise. Jesus replied, "Sell everything you own and give it away to the poor. You will have riches in heaven. Then come follow me."
The second story has a different ilk.
While Jesus was traveling, he came across a man who was severely afflicted by a mob of demons. This man was quarantined from the villages and was pushed out to live with the dead in the cemetery. He was so mentally tortured he cut himself with stones. Jesus, with compassion, approached this man and casted out the demons.
The man was overjoyed and flowing with gratitude. Soon after he healed this man, Jesus had to carry on. But the healed man didn't want Jesus to leave. In fact, he'd preferred to be at the side of Jesus wherever he went.
Contrary to what Jesus asked of the young rich man, Jesus denied the healed man to literally follow him, but instead told him, "Go to your own people. Tell them your story - what the Master did, how he had mercy on you."
The point of these two stories is to display the fact that we are all called to serve in different ways.
Levi Rizk is running across America to raise funds to provide health care for children who don't have access to it.
I believe all of us wholeheartedly consider this an effort of love. In order to complete this plan, Levi and The Hope Association need a lot of help.
And this is where you might be feeling some tension.
Firstly, nobody that's apart of the HOPE campaign, including myself, wants to strong-arm you into getting involved. Giving from the result of coercion rarely produces good fruit.
Instead, I encourage you to consider the two stories you read just a minute ago.
When it comes to supporting the RUN for HOPE campaign, the same concept holds true: We need support from people in different ways.
Perhaps, you are pressed for time, but you're willing to donate resources. That's great. If that's you, click here.
Maybe you have the desire to donate your time. Nearly 90% of the HOPE association is ran by volunteers and they are the lifeblood to the organization. If that sounds like you, click here.
Maybe this post has caught your attention, but you still need to talk to someone? That's all good too, click here.
This is a social good campaign that is actually doing some good on two levels. One, it's elevating the gift of a man who loves to run. Two, it's taking that talent and using it to reach more people than he could on his own. Levi's run across America will provide a essential medical care to children who don't have access to it for years after he crosses the finish line.
You have a chance to support this cause.